Privacy Policy
Last updated: December 25, 2025
1. Introduction
Welcome to Smasly ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our ride-sharing platform and services.
By using Smasly, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.
2. Information We Collect
2.1 Personal Information
We collect the following personal information:
- Registration Information: Name, phone number, email address, Ghana Card number
- Profile Information: Profile picture, emergency contact details, home and work addresses
- Driver Information: Driver's license, vehicle registration, insurance documents, vehicle details
- Medical Information (Optional): Allergies, medical conditions, accessibility needs that you choose to disclose
2.2 Trip Information
- Pickup and drop-off locations
- Trip dates and times
- Payment information and transaction history
- Real-time location data during active trips
2.3 Technical Information
- Device information (device type, operating system, unique device identifiers)
- Log data (IP address, access times, pages viewed)
- Mobile network information
- App usage analytics
3. How We Use Your Information
We use the collected information for the following purposes:
- To provide, maintain, and improve our services
- To facilitate ride bookings and matching between passengers and drivers
- To process payments and manage transactions
- To verify driver credentials and ensure safety
- To communicate with you about trips, updates, and customer support
- To send safety alerts, including SOS functionality
- To comply with legal obligations and enforce our terms
- To analyze usage patterns and improve user experience
- To prevent fraud and ensure platform security
4. Information Sharing and Disclosure
4.1 Sharing Between Users
- We share basic profile information between matched passengers and drivers to facilitate rides
- Drivers receive passenger names, phone numbers, and pickup/drop-off locations for booked trips
- Passengers receive driver names, phone numbers, vehicle details, and ratings
- Medical information you disclose may be shared with your assigned driver for safety purposes
4.2 Service Providers
We may share information with third-party service providers who assist us in:
- Payment processing (mobile money, card payments)
- Cloud storage and hosting services
- Analytics and performance monitoring
- Customer support services
4.3 Legal Requirements
We may disclose your information if required by law or in response to:
- Legal processes, court orders, or government requests
- Enforcement of our Terms of Service
- Protection of rights, property, or safety of users or others
- Emergency situations, including SOS alerts
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Security measures include:
- Encryption of sensitive data in transit and at rest
- Secure authentication and authorization processes
- Regular security assessments and updates
- Limited access to personal information on a need-to-know basis
6. Your Rights and Choices
You have the right to:
- Access: Request a copy of your personal information
- Correction: Update or correct inaccurate information in your profile
- Deletion: Request deletion of your account and personal information
- Objection: Object to processing of your information for certain purposes
- Data Portability: Request transfer of your data in a structured format
- Withdraw Consent: Withdraw consent for optional data processing
To exercise these rights, please contact us at privacy@smasly.com
7. Data Retention
We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information, except where we are required to retain it for legal or regulatory purposes.
8. Children's Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.
10. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
- Email: privacy@smasly.com
- Phone: +233 50 123 4567
- Address: [Your Business Address], Ghana